Digital Finance Comes to Phoenix

The Arizona Collaboratory is offering access to the world of digital finance.  It offers companies the opportunity to raise capital from the crowd.  Check out to learn more.

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Press Release from an Impact Client

YMEDICA announces the success of their Desktop Yoga program launch at the University of Phoenix.

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Strong Management Matters

When preparing your offering documents, keep in mind that investors invest in the people that will run the company.  Proven track records are critically important!  The old adage is “never invest in an unproven business model with an unproven management team.”  More on the business model tomorrow.

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Raising Capital: 4 tactics to Raise Money for Your Business

Without a bulletproof business plan, you’ll struggle to attract capital.  Your plan needs to explain how you’ll generate income and why your business will succeed.  Read more.

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Aerospace, defense symposium comes to Mesa, ASU Wednesday

Posted: Tuesday, October 16, 2012 1:04 pm | Updated: 10:20 am, Wed Oct 17, 2012.

By Stacie Spring, Tribune

In a changing sector, a business accelerator symposium will be held Wednesday to help aerospace and defense small companies find a new direction to grow.

“There will be topic specialists who will discuss multiple topics, which will include sales, marketing and business acceleration strategies,” said Dan Nienhauser, a principle at Impact Business Accelerators, which will host the event.

And while the event is specifically targeted at small defense companies, Nienhauser said these skills can easily be applied to other companies as well.

“It’ll touch on many areas,” he said. “It will touch on how small companies can attract new business and how to attack the challenges they will be facing.”

The event will also host a panel of innovation experts, as well as an open question and answer section. It will cover organizational, operational and strategic challenges that impede growth, expansion and success.

“With the cuts to defense spending, many are small companies that will face significant program cuts in 2013,” Nienhauser said.

But those cuts don’t have to be the end for these companies, Nienhauser said. Instead, they can find new ways to adapt and expand in a changing business environment.

The experts include a representative from Continuum Advanced Systems, a Boston industrial design firm, Dr. Chell Roberts, College of Innovation and Technology executive dean, and a design manager from ECCO, a New York product innovation firm.

“It’s about finding different ways to use technologies in other opportunities,” Neinhauser said.

Continuum has experience in translating technologies across different sectors, Neinhauser said. By taking a medical bladder and putting it in a shoe, the company created what’s now known as the Reebok Pump.

The symoposium is scheduled for 2 p.m. Wednesday sponsored by the Arizona Commerce Authority, ASU’s College of Technology and Innovation and East Valley Aviation & Aerospace Alliance.

“This is a huge opportunity for this state,” Neinhauser said about the growing technology sector. “People get caught up in big companies or sexy startups, but they forget about the guys who have five to 20 people. They’re our biggest opportunity going forward for the state.”

Brian Burt, of Snell and Wilmer, will present strategies on crowdfunding. Dave Cooke will speak about strategic sales initiatives. Anthony Bajoras, discuss his Seven Habits of Highly Effective Digital Marketing.

To RSVP to the symposium, email Neinhauser at The free event will be held 2 to 4:30 p.m. Wednesday at ASU Polytechnic campus in the Agribusiness Center Building, room 134. The Polytechnic campus is located at 7001 E. Williams Field Road, Mesa.

Contact writer: (480) 898-5645 or

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Aerospace and Defense Symposium

ASU to host defense symposium for small businesses at Polytechnic campus

Phoenix Business Journal by Tim Gallen, Reporter

Date: Friday, October 12, 2012, 11:35am MST

Reporter- Phoenix Business Journal
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With potential cuts in federal defense spending looming, Impact Business Accelerators is set to host a symposium targeted at arming Arizona’s small aerospace and defense companies with new ideas and strategies to keep from falling off the fiscal cliff in 2013.

The Aerospace & Defense Small Company Business Acceleration Symposium will take place Oct. 17 from 2 p.m. to 4:30 p.m. at Arizona State University’s Polytechnic Campus in the Agribusiness Center Room 134. The center is at 6096 S. Backus Mall in Mesa.

The Arizona Commerce Authority, ASU’s College of Technology & Innovation and East Valley Aviation & Aerospace Alliance are helping sponsor the event.

Panel experts from Arizona, New York and Boston will present and discuss small business growth and success strategies including problem-solving, increasing sales/profits, entering new markets, new capital acquisition and leveraging the Web to grow.

To reserve a spot at the symposium or for further information email Dan Nienhauser at


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Crowdfunding the Right Way

Crowdfunding presentation comes to Chandler’s Innovations Incubator

Phoenix Business Journal by Tim Gallen, Reporter

Date: Tuesday, September 25, 2012, 12:00pm MST

Reporter- Phoenix Business Journal
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Small businesses looking for strategies to raise capital have an opportunity to learn about crowdfunding at a special presentation hosted by Snell & Wilmer LLP and Impact Business Accelerators.

The event is slated for noon Oct. 10 at the Innovations Incubator in Chandler, 145 S. 79th St. Small companies from Chandler and throughout the East Valley are invited to attend.

Equity crowdfunding was legalized as part of the Jumpstart Our Business Startups Act, which was signed into law earlier this year. Once regulations go into effect, businesses will be able to raise capital and funds through the Internet without previously restrictive SEC regulations.

“Crowdfunding will provide startups and growth companies here in Arizona with an exciting new way to raise capital, and will hopefully help address, at least in part, the capital formation challenges that have confronted local companies for decades,” said Brian Burt, presenting partner from Snell & Wilmer.

In addition to a discussion on crowdfunding, the presentation will provide insight on identifying opportunities and small business acceleration strategies.

“Learning about how to raise capital, especially as new legislation makes it more accessible, is critical to any emerging company,” said Chandler Economic Development Director Christine Mackay.

To register, contact Anna Camino at the city of Chandler at 480-782-3047 or email at

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Jumpstart Our Business Startups (JOBS Act)

Small businesses are about to get a powerful new tool for raising capital!  See this important article from The Wall Street Journal

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Now is the time to prepare your company for growth

The economy has turned the corner and is beginning to grow.  Now is the time to contact us to help you accelerate the growth of your company.  We offer many programs uniquely designed to grow companies.

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Social Media Quick Tip: Contests on Facebook increase participation quickly

One of my clients is using a successful strategy on Facebook which is actually nearly as old as marketing itself: contests. They sell relatively inexpensive products online, and have started a “weekly giveaway” contest on their Facebook page to increase participation and interest among their fans. One selected product per week is shipped to the winner free of charge.

How to do it

Create a post on your page with the image of the product, and some narrative describing the product and your appreciation for the participation of your fans. Instruct them to tag themselves in the photo and leave a comment. Alternatively, ask them to “like” your post and leave a comment. Set and announce date that you will choose the winner from all comments received, and then post a follow-up message announcing the winner (make it relatively soon so they don’t forget!), and tell them that the product is on its way!

If you provide professional services only, how about offering a one-time discount from your service fees? How about an hour of free analysis or phone time? You don’t have to sell a physical product in order to provide a very valuable and appealing “giveaway.”

Why it’s important

The more Facebook members interact with your company page, the more likely your posts will appear on their “news feed” home page. Have you noticed that you tend to see more about the pages and profiles that you visit on a regular basis?

Soliciting comments or photos of your product in use, in order to win a contest, provides you with valuable testimonial content to use in all of your marketing channels. These comments are pure gold, folks! Everyone is more likely to purchase after reading a real testimonial from another customer or client.

Will some of the non-winners still purchase the product? Will the on-lookers? Will all of your fans check back more often, and have a more favorable opinion of your company? To all of those, you bet!

Is your business on Facebook?

Facebook has grown exponentially and is often used more than even email these days. It is the most visited website in the U.S. We can establish your Facebook presence and guide you in all of the industry’s best known methods for successfully marketing your business on Facebook and other popular social media channels. Read more about social media on our website, and contact us today!

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